Informative blogs on content writing and copywriting

Why Hiring a Content Writing Agency is a Good Idea When you’re trying to grow your business, it’s tempting to attempt to do everything in-house. After all, you don’t want to spend money on outsourced services if you can handle the work in-house for free, right? Wrong. While it’s certainly possible to hire your own copywriters and blog writers, it’s rarely a good idea. Hiring your own content writers can be extremely expensive (especially if you’re trying to find specialized writers who are worth their salt), and it can also be incredibly difficult to find reliable writers who can produce great content consistently. It can be a headache to find writers, manage them, and make sure they’re producing high-quality work that supports your business’s goals. On the other hand, when you hire a content writing agency, you can let them worry about finding and hiring the right people to do the work while you focus on growing your business.   When you’re trying to grow your business, atte...

An online content reader has a typical reading behaviour – they first scan through the blog content. Then, if it appeals to their sensibilities, they move to read the blog word by word. This transition from scanning to actual reading is phenomenally challenging for a blog writer. And one secret ingredient helps in this transition – making the blog  credible . At Textuar, we have written thousands of blogs for clients across various geographies. We see the article’s credibility as a key factor vital to its traffic pulling prowess. On that note, let’s look at some ways you can enhance the credibility of your blog writing.   1 – Add Weight to your Blog with Statistics Numbers, figures, statistics – these little soldiers really pack a punch in your blog writing.  When you add statistics and link to an authentic source, then readers can connect better with the thought expressed in the content by the blog writer. For example: consider these two sentences 1 – Content ...

Blogging has to be one of the most effective methods in the tourist business for telling your narrative and engaging your ideal customers in your brand. This might be especially true for travel blog writers. The Expedia Group reported  double-digit growth  in the number of bookings and revenues. This stat shows the massive shift in sentiment towards travel and holidays in a post-pandemic world.    With well-researched blogs, you can get a competitive edge.    Travel blog writers help build an irresistible story around top destinations, vacations, and memorable experiences – all of which come together to engage the readers like never before.      Who Benefits from Travel Content Writing? Many operators add value to the travel sector. If you are one of the below, then travel content writing is for you. 1- Travel agency 2- Tour operators  3- Hotels 4- Airline operator 5- Bus, train, or cab operators 6- Resort or AirBnB ow...

Content consumers in the digital age want to come across different marketing pitches like blogs and website content. They appreciate content that is informative, engaging, and error-free. As a brand owner you need to be mindful of the importance of grammar and typos in your website copy. Let’s check some stats in this context A 2011 BBC interview showed that a single typo had cut a UK brand’s value of sales per site visitor by a whopping 50% ! 42% of the 1003 respondents of another London survey said that they would be most influenced to rethink their purchase decision due to a grammatical error. A report from Real Business states that at least 59% of adults abandon websites with poor grammar and spelling issues. Another report from MarketingProfs suggest that 97% of consumers believe that grammatical errors affect their impressions of businesses and persons.   Customers who come across syntax and language errors in ads, web copy, blogs, articles, or social media prom...