Informative blogs on content writing and copywriting

Today’s digital content consumer has a notoriously short attention span. Since 2000, it has dropped from 12 seconds to 8 seconds . With the onset of COVID-19 and increased competition, marketers have to find out innovative ways to make content marketing a lead magnet. Now that means that article writing companies have a challenging dilemma – how to keep the readers hooked to the content. The writer begins with the first task of crafting a memorable headline . With this USP, she strives hard to keep the reader from moving away from the blog. Next, she tries to write conversational content that will make the content reading experience an enjoyable one. In this part, you will notice an interesting piece of advice – “incorporate subheadings”. Let’s see why this is an important part of the engagement objective of article writing.   What are sub-headings in article writing? Many blogs have a typically well-defined structure. It starts with a title, has an intro that delves into ...

The aim of an eCommerce company is to increase the number of site visitors and potential customers who purchase goods or services from it. With roughly 2.14 billion digital buyers in 2021 , the competition is fierce. And it is catchy Ecommerce content writing that will help you stand out from other merchants. Quality content is what gives SEO and digital marketing a boost. With the right content, your eCommerce website will receive more organic traffic. How eCommerce website content pulls more shoppers and more revenues to your site? Content marketing is a must-have strategy in this digital era, regardless of what business you’re in or what goods or services you provide. There are multiple reasons why organic content is necessary for an eCommerce business to grow and flourish. Here are some of the most compelling reasons why you should start working on your website’s content – 1 – Quality Content Drives Sales Content quality helps drive sales for your online retail site. Detai...