Informative blogs on content writing and copywriting

Just the other day, I saw a horse that didn’t have a tail. Sounds absurd? Now, imagine a blog that doesn’t have a tail – i.e., a logical conclusion in blog writing to wrap up the discussion? Now it  does  sound absurd. The above analogy depicts the immense importance of rounding off things with your blog clearly and logically. Why is a good conclusion important in blog writing?  Many blog writers may think, “I have completed the meat of my blog (the intro and body), so my job is done.” But this is not correct. Remember that the conclusion is the last part of the blog readers read. This position means that it will stay on their minds long after they have closed the browser. Writing an excellent introduction to a blog post can be hard. But coming up with an end that satisfies is equally tricky. Many writers simply trail off in the end, thinking that the content is good enough. The concluding remark is as crucial as the beginning. The ends justify the openings; it ha...

Readability is an important factor in blog writing success. It denotes how easy to read a blog is. People tend to overlook the readability of their content. Bloggers or content marketers try to optimise various elements like keyword density and meta tags. They may focus on image alt tags and various on-page SEO techniques. However, they often overlook the readability factor. Blog writers would do well to understand a key point. They are writing the content for their readers. What’s the point in having great content which they cannot grasp? Many expert blog writers go by popular benchmarks. These include the Flesch-Kincaid Ease of Reading score. But more on that later. Today we take a look at the reading process, readability, and rankings. The process of reading The reading process of a blog reader involves three stages. These are pre-reading, reading, and post-reading. Let’s elaborate further. 1 – Pre-reading – It allows you to activate the background knowledge. It helps you sca...

The world of the internet is crowded, with 4.57 billion internet users in April 2020. This means that your will cater to a large number of people on any given day. Capturing your reader’s interest is your ultimate goal. However, keeping readers hooked in the vast digital universe is extremely challenging. This is where website content writing adds value. Let your brand speak to the potential customers. Keep them interested so that they stay on your site for longer. This way, you can use the power of written words to the max. It will help to propel conversion from a casual visitor to an engaged customer. What is Website Content Writing?   Website content is any text, multimedia, or other elements. They come together to elevate the user experience for site visitors. Text content plays a vital role as it communicates with the readers. It describes the products and services offered by a company. It also convinces readers why the company is better than competition. The end ...

The recession sparked by the current Coronavirus pandemic is hands-down, the toughest time to find employment. This is because when you are trying to find a secure job, there are thousands of other people vying for the same positions. This means that you are not only facing competition with the other applicants but are also trying to fit it within the limitation of vacancies available. CMIE had reported in May that a whopping 27 million youth between 20 to 30 years have lost their jobs in April 2020 due to the nationwide lockdown implemented to prevent the spread of the pandemic. Recession need not lead to depression But let’s not get stressed, recession doesn’t mean you will never get hired. Instead, you will have to work a bit harder to secure your position. This will let you gain a visibility edge over other candidates. For starters, you can increase your chances of being hired by creating an exceptional recession-proof resume from experienced CV writers .  This is helpful...