Informative blogs on content writing and copywriting

Website content writing operates on a singular rule. It aims to let the reader take action that results in a gain for your business. It won’t be wrong to say that your web content is a salesperson for your website. Well-written content engages the readers. It provides the necessary information to them. It evokes an emotion within them. As a result, catchy content drives successful conversion from a reader to a customer. But such challenging KRA means that such content is extremely hard to create. At Textuar, we have helped many clients put up compelling web content. They use this content to speak to readers. Our web content writers apply a few rules to create well-articulated web content. Let’s see what these rules are.   Table of Contents What is Website Content Writing? What Rules Will Amplify the Impact of Your Website Content Writing? 1 – Ditch the English Grammar in Favour of Colloquialism 2 – Know the Reader of the Web Content 3 – Answer “What’s in it for Me?” f...

Has your content marketing efficacy declined over time? Do you well-performing content assets now come across as laggards? Do you see a decline in traffic and impressions through your blogs and articles? Well, you are witnessing the effects of stale content. What is stale content? Readers may no longer engaging with your superstar content as well as they may have done some months back. Your content may seem less intriguing than it used to a few months back. This is a classic case of stale content. You may need to pull up your socks to avoid this issue with your blogs. Let’s see how we can tackle this problem. The problem that leads to stale content Content marketing has arguably become one of the most effective forms of digital marketing in recent years. But still, there are many organisations and marketers who lack a cohesive approach in creating fresh and relevant content. Sadly, they focus only on producing content on a consistent basis and marketing it to increase traffic...