Informative blogs on content writing and copywriting

There has been a barrage of inquiries for a professional content writer in the on-going COVID-19 pandemic. Businesses globally are realigning strategies to make a push for the digital audience. The stringent norms of social distancing and lockdowns have taken a toll on brick-and-mortar stores. But forward-looking companies are re-imagining how businesses happen now, i.e., online. This transition to digital translates to more competition for the coveted 1 st page ranking on Google search results. And what better way to meet this objective than with compelling and relevant digital content writing? The question that kick off project initiation meetings for content creation There is one question that underlines every conversation happening when the project starts off. “What do you need from me to do your job well”. As a content writing company with deep industry experience, we feel we can be the best ones to answer this question. There are many blogs on questions to ask before sele...

Did you know that 77 percent of the people looking for health information began their last session on a search engine? In today’s world, the healthcare content writing market is one of the fastest expanding markets. It is one of the niches of the content writing industry, which will always remain in demand. With the growing time, people are getting more and more dependent on technology. Almost everyone finds it convenient to search their queries on search engines like google before consulting a healthcare professional or to know how their body is doing and whether they need a doctor or not. Keeping all these things in mind, healthcare content writing is consistently profitable. Its value comes with the responsibility of providing valuable and correct information to your readers. Take the case of writing for a medical tourism company. A well-articulated blog will be able to provide a US or UK citizen with this information to solve her dental problem in a developing nation like Ind...

B2b content writing for tech audience differs a lot from that for the b2c audience. Imagine this sentence to show the monetary benefit of buying a product: B2C – “This product is a value for money deal and provide you 20% savings” B2B – “This product can boost FTE productivity by 15% and save marketing costs of $14000 per year” It is apparent that compelling content writing for B2B will entail using words that business users can understand and relate with. The b2c content requires you to design the content to educate and then lure the reader into initiating a favorable action. On the other hand, the b2b content has to be very precise and accurate. This helps in highlighting the key aspects before the targeted business clients and differentiate your product from the rest of the competition. How can content writers attract attention of the B2B tech audience? Presently, the tech industry is witnessing fiercer competition than ever. The ongoing COVID-19 pandemic has radically alte...

  Whatever your line of business, there are two key goals of your brand’s website: a.      Reach the maximum number of targeted audiences b.     Induce them into taking the desired action. And the only thing that can enable you to achieve this goal is with content writing services . Experts in content writing services will deliver highly informative, relevant, and SEO-optimized content that improves your brand fortunes online. How to generate high value website content? Let’s look at some super simple ways of developing audience-oriented and highly engaging content. Such engrossing content improves the SERP rank of your website. It also empowers you to enhance the engagement with the audience. Here are the basics of developing quality website content - 1.     Set a goal : You have to start with identifying what is it that you want your content to accomplish? What is going to be the sole motive behind publishing the con...

Books have always been the most trusted source for valued information. Their digital cousins, the humble eBooks go one step further. They not only enthrall and delight, but also helps make it a commercially worthwhile option. Perhaps, this explains why so many eBook writers are so busy in today’s digital era. How to write an eBook – tips from the experts in eBook writing In every field, industry, and organization, there are numerous professionals with extreme knowledge and experience. But you see, trying to convey this knowledge through traditional means is not a viable option these days. That’s why eBooks have taken over the market and become an effective content marketing tool. But what does it take to become a prominent eBook writer ? How can you develop an impactful eBook? Let’s find out. An eBook has to be informative, appealing, and, most importantly, accurate with the subject matter. Of course, an eBook content writing service will help with the book’s actual value, but you...