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Showing posts from December, 2020

What are the Most Important Pages on a Website?

Content is the king, and quality web content writing offer us top-notch content for our website. But have you ever raised any questions like: 1 – How many pages should my website have? 2 – How much content should each page hold? 3 – What content should be put on different web pages? Well, the answer to both of your questions depends upon the industry you are in. And the services you offer. Based on your industry, you can collaborate with your web developer and create a website that matters. However, there is a set of standard webpages that every website must-have. Before we move to these pages one by one, let’s take a look at how to create compelling website content. How to ensure smart web content writing? Remember that your website is a valuable digital marketing asset to promote your business. As web content writers ourselves, we get a familiar question from our clients – “What to put on our website.” We have a simple answer to this query. “Your website needs to a...

How to Create an Outline and Make Your Blog Writing Effective?

Content creators in the blog writing business need to manage time so that they can maximize ROI. Project managers would relate to this daily challenge. They have come up with a number of measures to ensure that every word delivers maximum value, not just to the clients, but also to their own business. One such measure is the creation of an outline before beginning with the drafting process. What is a blog outline? Imagine if Sarah gets a mandate to develop a 4000-word blog. This easily takes 10 to 12 hours to produce and deliver. It’s as good as two FTEs engaged fully for a day or one team member busy for almost two full days on this project. Now if Sarah simply gets started and drafts the 4000 words, it might be a risky way of doing the work. Suppose the client drops a bomb and says that 60% of the blog wasn’t up to the expectation in terms of coverage. As a writer, Sarah will be left stranded having to do re-do the blog. She is going to spend more time that could’ve otherwis...