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Showing posts from May, 2018

How to use Transition words

As any content writer would corroborate, being grammatically accurate is one of the most important features of good writing. In addition, in order to display a good piece of content writing, you need to adhere to as many grammatically correct concepts as you can. One of the most important concepts, when it comes to good content writing, is the correct usage of Transition words. What is a transition word? A transition word, simply is, a word or a set of words (a phrase) that aids the joining of two sentences to become one. Transition words are links that join sentences and paragraphs smoothly so that there is no evidently abrupt jump or break between ideas. Quite often it so happens that we miss out on this important writing skill when we develop content like blogs or articles. Many of us engage in penning down randomly thought up sentences and string them up with conjunctions, thereby calling it an essay. The only reason such articles don’t score well in terms of engagement is bec...

5 reasons why content writing is important for a digital business

The only reason why the modern saying, “content is king” has managed to linger on this far and seem relevant currently is because it is true. Content marketing is what fuels companies with ample revenue generation and that too with the least amount of efforts. In ways more than one, content is a versatile marketing strategy that can help any and every industry without costing much. It is easy to create, it is dependable and holds the potential for long-term results. Content renders value to a website by giving users a reason to visit the site and remain hooked on the site. And those in the digital business would know the importance qualified website traffic holds when it comes to having those profit graphs pointing upwards. Why is content writing important? There are seven reasons why content writing is so important in the current era that we live in. Content ropes in and notifies your audiences First of all, you need to establish a connect with your audiences to inform abou...

How to Write the Perfect Whitepaper

A whitepaper is a one-to five-page report that portrays a given issue and proposes a particular answer for the issue. It’s usually utilized as a part of government and corporate settings. A standard whitepaper may have the following sections 1 – Market Situation / Assessment / Executive summary 2 – Problem Statement 3 – Solution Employed 4 – Benefits derived The in-depth research and authoritative tone helps marketers to use whitepapers to create an industry authority perception. It also showcases how the brand can tackle complex problems which have been unprecedented in the industry. This in turn leads to a trust boost for the brand and propels the lead generation efforts. To compose an effective whitepaper content, you should know your gathering of people, express your concern plainly, and influence a persuading and drawing in contention of how to tackle it. Here are some tips which can enable you to build up an acclaim commendable whitepaper: Find a subject to target yo...

5 Exciting Content Writing Tips to hook readers

One of the most dreaded images that can conjure up in mind of an SEO marketer and content writing service provider alike is this image! In case you are looking to run as far away from this sort of perception for your online content, then read further! It’s good to keep in mind some essential tips for attracting the reader’s attention and keeping them interested till they reach the end of the article. 1. Your attention grabbing enabler – Yes, we are talking about the headline or title of your content. Imagine a content’s title as your elevator pitch. If the reader is not intrigued by the title, he/ she will never go ahead with reading the rest of the article, and move on to the next article available online (Believe me! It takes less than 3 seconds for a person to decide whether or not to continue reading an online post). So spend some time on creating a captivating title that prompts the reader to give his/ her undivided attention to your post. 2. Start well – Imagine being i...

How White Papers Are Different from Case Studies

There are many differences when it comes to white paper versus a case study with regards to the tone, destinations, gathering of people, topic, and straightforwardness of each record. Making high caliber, supportive substance at a normal rhythm is vital to creating inbound leads for your specialized business. Case studies and whitepapers are two of the most capable and sought after content formats by specialists, and both can enable you to create specialized leads for your business. What are whitepapers? Whitepapers were initially utilized by government offices to display arrangement data. However over time it has emerged as a B2B marketer’s most effective inbound marketing tool . It is a powerful and educational piece intended to snatch the consideration of the reader while giving master understanding, specialized data, and a sensible contention keeping in mind the end goal to offer an item, administration, arrangement, or advancement. A particular issue or obstruction is acq...