Factors to Consider before Hiring A Web Content Writer

The struggle to attract your target audience’s attention online is a serious problem. Managing online content by writing and editing can be an overwhelming job with decreasing attention spans. You need specific writing skills to come up with outcome-oriented business-compliance content. The content has to define your business USP to a wider market. This is where good writers with a proven record in website content writing services come in.

But with the wide market that offers freelancers, agencies, and companies doing content writing, how will you decide which writer to trust and involve in the process?

Here is a list of following factors you can use. With it, you can decide the best among the options available to hire for your website content writing project:

1. Ask for a sample write up

Not everyone skilled in English, can become a good web content writer. To understand whether a content writer is capable of meeting the requirement is via a sample write-up. A web content writer must be versatile to write blogs, articles, web content, etc properly that will benefit your online marketing goals.

2. Check for domain experience

A content writer must have experience in writing for your specific domain you’re looking out for. For instance, a writer for IT clients needs to know that Magento pertains to e-commerce CMS, or that Hive, Spark, and Pig help in big data processing. While you don’t need subject matter expertise, a high level knowledge is needed to develop contextual content.

       3. Enthusiasm

Find out whether writers or services carry enthusiasm to take up the project. It is only when the team is dedicated that an engrossing content will be formulated. Find whether they enjoy what they are doing; ask questions frequently about your business or share trending information about making great contents.

4. Pricing Matters

Pricing is the first thing that will set the right direction towards a new relationship for customers looking for website content writing services. While it is judicious to align as closely as possible to client budgets, you also need to check the cost to your company for producing the content. Ideally you need to go ahead only when both meet at a common ground.

5. Turnaround time

Adherence to deadlines ensures a long-term business relationship. The service needs to stick to its content delivery deadline. A writer needs to understand that on the other side, many teams are waiting for the content – web developer, content publisher, graphic design team, and an SEO team. A delay can have cascading effect on many people and that will be an issue at client end.

6. Portfolio

Do a proper research regarding the jobs done by the writer in the past. The homework will reveal their style of execution, feedback from audiences, and brand image in the market. Go through the portfolios well so that you can understand whom you are hiring. In this case, you can also consider referrals so that you can access unbiased feedbacks directly.

In a nutshell

Finding the right website content writing agency that understands the tone and objective of your brand is crucial for fruitful business partnerships. With the right type of website content writing services experts working with you, your customer engagement and online growth objectives will be accomplished with great results.

The post Factors to Consider before Hiring A Web Content Writer appeared first on Textuar Blog.

Improve Your Article Writing With Five interesting Keyboard Shortcuts

Many writers have complained about the inability to use the available computer facilities to enhance their article writing services deliveries. If you too face a similar problem, then read further to learn some interesting shortcut techniques to improve your writing speed.

Five Basic Shortcut Keys That Can Help You Do Wonders In Your Writing

1. Text Select

This option will let you look at the text in a better way. It is equal to highlighting a text to preview your righting. Also selecting the text can be copied, pasted, or deleted. It saves time instead of copying one by one. Content writing services providers make use of these options to offer quick yet impressive article writing services.

When you follow this writing, remember that the + sign indicates to press one key followed by another.

Text Select Shortcut Key in Mac or PC

Keep the cursor on the text and press

Shift + Left or Right Arrow key (+ Down or Up Arrow key to choose the broader portion of the text)

Once selected and if you wish to unselect, then you can do that by making the same move in the opposite direction.

2. Text Copy/Cut

Now the selected text can be copied and pasted. You can copy and paste it in a different place in the same content or different content.

Mac – Command (⌘) + C (for Copy) and Command (⌘) + X (for Cut)

PC – Ctrl + C and Ctrl + X

3. Justify Align

Your formatting has to be proper to make it readable. With ‘Justify’ align you you easily arrange the sentences to appear in a consistent line (neither left align nor right align).

Here is the shortcut to enable this

Mac – Command (⌘) + J

PC – Ctrl + J

4. Paste the Text

This option will let you paste the copied or the cut text from one section to another. You can paste it in a new document or same document.

Mac – Command (⌘) + V

PC – Ctrl + V

5. Find Text

This shortcut key helps a lot in content writing, and you can quickly proofread the content. Yes, when you want to delete, replace, or highlight a word or phrase from the content, then you can use this key.

If you have made a spelling mistake on a particular word, then you can correct it by merely finding the word and not reading the entire content.

When you click find text option, you will see a search box, and you can type the word in that to search. Or you can select the word of the phrase and use the find shortcut key to replace the word.

Mac – Command (⌘) + F

PC – Ctrl + F

Hongkiat has a nice little resource on writing shortcuts can  give you additional intel on this topic

To wrap up

If you are into article writing, these five keys will undoubtedly add value to your time by helping you to churn out content faster. You can use these shortcut key to proofread and make necessary changes in your content quickly. Especially the find key helps in many ways as mentioned above.

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Ten Effective Ways to Make Great Business Copywriting

Most of you think that copywriting is a laborious process. But, once you get a hold on the art of writing, then the effort goes down significantly. Skilled copywriting agencies recommend that you must know how to collect your thoughts and pen them down in sequence so that business readers can find the content engrossing and captivating.

Just get down knowing the useful ways to make your writing more informative and exciting. Apart from speaking the usual stuff like write unique content, grammatically correct article, and more, in this blog you will find a few tips that can make your business copywriting appealing to your customers.

1. Crisp Representation

First and most important aspect in making your writing efficient is to talk to the point. Never drag the matter and drive the reader to lose focus. Stay to the end and if you are outsourcing your work to copywriting services just make your point clear and let them do the job for you. Do not stuff sentences with words. Keep it simple.

2. Transcribe Your Thoughts

Many writers have a wrong notion that they must write using great vocabulary. They search for synonyms and thesaurus for every simple word and fit them forcibly in the content. That is not the right method. You must work towards expressing your thought which can be understood by a larger audience population.

3. Easy to Understand

The writing must give the base idea when it is read the first time. It must not be vague. One glance must let the readers understand the details. But careful reading is required for more information.

4. Back With Data

During your writing process, you must know what you are conveying. You must also have an idea about the entire writing before you start business writing. Unlike the story,writing can be a creative and an ongoing process. But, business writing must have some base before starting. Remember to support your thesis with facts and value proposition. This calls for effort on research work.

5. Give Examples

You may think that to rely on the rules will give out best writing. That is wrong as examples cited in your writing are more important than the laws of writing. Grammar always must happen with the flow, and it cannot be taught and memorized with regulations.

6. Use Other Words

When you want to explain your writing in other words and mention ‘In other words,’ then you must explain in detail using different words and merely not use words like fundamentally or essentially.

7. Share Your Experience and Not Advice

It is better to share your experience and not to offer suggestions. A real-time skill of yours will give them a better understanding of the topics.

8. Encourage Feedback

You will know that your content has delivered information to others only when they react. Encourage them to provide feedback and be open to accepting criticism to improve your writing.

9. Keep On Writing

This point may sound frustrating, but believe that only practice makes anyone perfect. So keep writing more to become a pro.

10. Conclude Properly

Write an appropriate conclusion to your content. Never keep it open. Close the loop by providing the right details and make your end look appealing. Many people have the habit of reading the outcome first. Hence, let that part make things clear to the reader.

With these tips, your copywriting efforts will be rewarded with engaged customers and loyal readership for your business content. Do connect with a proficient expert to hand over the challenging work while you focus on your key operations.

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The Three Most Useful Blogging Tools That Takes Your Content To The Limelight

It is quite hard to generate quality content every now and then. Ask any good blog writing services expert and they would vouch for this fact. Adding images to your content, spending money to post quality details such as infographics, slide shows, etc., are all great tactics to attract an audience. However, if your content is not able to gain visibility even after all these tactics, then there is something missing for sure. For gaining better visibility, you must use the appropriate blogger tools to publish your content and increase the reach of its online presence.

Ask any expert in the field of content marketing and he will support the need for visual appeal as one of the blogging tool to improve readership numbers. Here are some great tools that will help your blog emerge top of the heap –

1. visual.ly

Visual.ly helps to distribute your content irrespective of it being a presentation, or an interactive, or video, or infographics. Visual.ly follows a streamlined process and helps in distributing the content in a phased manner to the audience. Blog writing becomes useful with the best visualization of the material, and Visual.ly tool helps you to achieve target audience attention to your content.

Open the home page and sign up for free and search for infographics. You can use the keywords and find many graphs and select the best one based on your need. Then simply, upload and publish on your website and let your content gain more attention than before.

2. BuzzSumo

BuzzSumo offers details about the most famous online contents and the influencer at the rear end of it. When you are looking for inspiring blog topics to make your business better visible, then you can try to find some stimulating issues suggested by experts in your field. Such brainstorming topics will let you know more about your industry, and you can decide the relevant blog to attract the customers.

Steps involved in searching content in BuzzSumo

• You can search for the trending blog topics.
• Collect metrics based on the content topic.
• Fragment it by the content format.
• Look for infographics, interviews, videos, contests, and guest posts.
• Check for the influential content aggregators contained by any of the niches.
• Collect statistics about the market influencers and check the corresponding websites.
• Export the data to an Excel Sheet.
  

3. HootSuite

Use HootSuite dashboard and handle your social networks,plan your messages, connect with your audiences, and calculate the ROI.It is a third-party tool designed to collect your entire social media account and manage in one dashboard. It helps you to track, schedule, send, and write blog posts using the easy interface across numerous accounts and networks.You can link all your networks using this single tool.

HootSuite is a web-based tool, and it does not need any software download. It is easy to add more team members to the tool and track their performance and analytics. Implementing the workflow is possible. With the help of the workflow, you can follow the team member’s presentation and publish upon finding them suitable.

To wrap up

The above three tools help you to publish your blog efficiently and will fetch you more significant and relevant audiences. Study the working mechanisms of the tool before you use them to know the right way to utilize all its features. Take your blog content to higher levels of readership and engage better with customers online to expand your business.

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